Honest to Goodness Debuts New Website, Platform Offers Engaging, Educational Experience
Honest to Goodness recently announced the launch of its new website, which promotes the brand’s first product line, Plant Snacks, a unique line of functional, plant-based treats for dogs.
Newly unveiled and boasting a sleek and intuitive interface, the site offers visitors a seamless journey from browsing to purchase. With a fresh, modern design and enhanced functionality, the easy-to-navigate site uses imagery with bright pops of color, along with curated design elements, to showcase the brand’s terrifically tasty family of treats with a purpose. Additionally, visitors can read more about each product in the veterinarian-developed, condition-specific line thanks to comprehensive product pages, showcasing sustainably sourced ingredients and product benefits in a straightforward, concise format.
“We are thrilled to introduce our new website, designed to create an engaging and enjoyable experience for our customers,” said Amy Cairy, vice president of marketing at W.F. Young, parent company of Honest to Goodness. “We hope that anyone who visits our site recognizes Honest to Goodness as a trusting and reliable brand that dog owners can feel good about feeding to their pet.”
Honest to Goodness is dedicated to creating products that are not only good for pets, but good for pet parents’ peace of mind. That’s why the brand’s treats are made with sustainable, responsibly sourced ingredients from the U.S.A.
The brand’s first line, Plant Snacks, harnesses the natural power of wholesome fruits and vegetables customers can actually see in each treat, plus probiotics and Marine Microalgae Oil, to deliver the healthy support pets need to thrive. What makes these plant-based snacks so special is that they’re easy to digest and they deliver benefits with every bite, including keeping teeth and gums clean thanks to their crunchy texture.
